Packaging 360

Packaging 360 is a comprehensive knowledge sharing ecosystem for the Indian packaging industry. Our services include an online content platform to deliver news, insights and case studies; organising conferences seminars and customised training; Providing Bespoke Project Consulting, Market Research and Intelligence.

Packaging 360
Called Pichkiao, it’s reusable, refillable and easy to use and carry. ITC Savlon has been at the forefront of disruptive thinking and design re-engineering to enable innovation and efficiency in the health and hygiene segment. In line with its mission to provide access, convenience and affordable solutions in hand hygiene, ITC Savlon introduces Savlon Pichkiao handwash, a first of its kind handwash pack format that is reusable, refillable and easy to use and carry. Designed on the principle of capillary action, this unique pack eliminates the need for a pump in a handwash pack. As a consequence, the pack contains 22% lower plastic compared to a pump pack of similar volume. Savlon Pichkiao handwash crafted to wash away million germs* is being launched at a price of just Rs.15 for 70 ml. The design of the Savlon Pichkiao handwash bottle has better squeezability, due to its unique capillary action. The product pack is easy to use wherein consumers do not need to tilt the bottle. A gentle squeeze gives access up till the last bit of the handwash solution in the bottle. Reusability of the bottle and the pump-less design brings in a new format in the category and redefines optimisation. Chhota Bheem the most inspiring young Indian superhero continues to be the brand ambassador for Savlon Pichkiao. Chhota Bheem’s battle cry of “Karo laakhon Germs* ko dhishkiao, with Savlon Pichkiao” adds a unique fun and adventurous experience for the young consumers in their fight against a million germs every day. Sameer Satpathy, divisional chief executive, Personal Care Products Business, ITC Limited, said, “Savlon Pichkiao ushers in a new design capability in the category with its pump-less offering. It is not only efficient but also an optimal utilisation of resources to enable convenience and accessibility at a very affordable pricing. The product design overall brings to bear ITC’s strengths in design thinking and innovation. The introduction of Savlon Pichkiao drives Savlon’s commitment to provide access to hand hygiene and help adopt washing hands with handwash as an everyday best practise across the nation.” Sameer Sathpathy ITC Savlon Pichkiao

ITC Savlon introduces a sustainable “squeezable” handwash pack; contains 22% less plastic than regular pump packs

ITC Savlon has been at the forefront of disruptive thinking and design re-engineering to enable innovation and efficiency in the health and hygiene segment. In line with its mission to provide access, convenience and affordable solutions in hand hygiene, ITC Savlon introduces Savlon Pichkiao handwash, a first of its kind handwash pack format that is reusable, refillable and easy to use and carry.

Toppan to Showcase the Latest Security Solutions for Intelligent Packaging in Shanghai at AIPIA Asia Summit and Luxe Pack

Toppan to Showcase the Latest Security Solutions for Intelligent Packaging in Shanghai at AIPIA Asia Summit and Luxe Pack

Tokyo – June 3, 2021 – Toppan Printing (Toppan) (TYO: 7911), a global leader in communication, security, packaging, décor materials, and electronics solutions, and Toppan Group company Toppan (Shanghai) Management will be showcasing their latest solutions at AIPIA Asia Summit 2021 (June 23), the international congress for smart packaging, and Luxe Pack Shanghai 2021 (July 7–8), the premier trade show for luxury packaging.

ISTA Load Stability Whitepaper

ISTA Standards Council Approves New Unitized Load Stability Test

Load Stability Performance Testing of Unitized Packaged-Products for Transit Whitepaper
The stability of unitized loads provides challenges for many companies around the globe. The ISTA Standards Council authorized a workgroup to be formed with the objective to improve the industry’s ability to predict the effects of non-restrained events that occur on unit loads in a generalized supply chain.

New process makes ‘biodegradable’ plastics truly compostable

New process makes ‘biodegradable’ plastics truly compostable

Biodegradable plastics have been advertised as one solution to the plastic pollution problem bedeviling the world, but today’s “compostable” plastic bags, utensils and cup lids don’t break down during typical composting and contaminate other recyclable plastics, creating headaches for recyclers. Most compostable plastics, made primarily of the polyester known as polylactic acid, or PLA, end up in landfills and last as long as forever plastics.

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