Carbon Neutral certification

PCR plastic packaging

Waken Switches Aluminium Packaging for Plastic Alternative

The move to PCR plastic has contributed to the brand’s Carbon Neutral certification and lowered its price point
One year on from its launch, oral care brand Waken has switched up its packaging for a recyclable plastic alternative in an effort to make its products certified Carbon Neutral. The new PCR plastic packaging, adopted across all four skus, is made primarily from old milk bottles and plastic from sugar cane.

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