Global Recycling Day 2022: Five Green Champions working at the forefront of Reduce Reuse and Recycle

Tetra Pak India Waste Warriors

Global Recycling Day is celebrated annually on March 18 – a day devoted to bringing more awareness around how recycling is an obligatory solution to an environmental challenge for the future of our planet. With the commitment to bring more awareness around the importance of recycling and preserving our natural resources, several individuals and organizations have been working on bringing in behaviour change and move towards a recyclable ecosystem, to further create a circular economy.

wastED 360 Solutions: It is a 360 Solid Waste Management Solutions environment service, regularly working to create consumer awareness about recycling of used beverage cartons. It recently launched a campaign ‘Take Me Back’ in collaboration with Tetra Pak. First of its kind carton collection initiative, Take Me Back aims to create consumer awareness about recycling of used beverage cartons, collect used cartons and recycle them into useful items and donate to lesser-privileged communities

The Kabadiwala:  A well-known local waste management venture The Kabadiwala is a doorstep service that intends to help out people to sell their household junk like old newspapers and scrap material etc. Consumers who wish to sell their used cartons can do so by booking a pick-up through The Kabadiwala App or the website and be paid for their waste in return.

RUR Greenlife Private Limited: Led by Monisha Narke, CEO, the organization is actively working to educate people and encourages them to adopt greener practices. RUR designs, builds, trains and installs customised turnkey waste management solutions for homes, schools, organisations which are sustainable by recycling cartons.

Tetra Pak India Waste WarriorsWaste Warriors: Waste Warriors is a waste management NGO working to build sustainable, affordable, and replicable Solid Waste Management models in the city of Dehradun, Dharamshala, and the rural forested landscape around Corbett Tiger Reserve. In collaboration with Tetra Pak, Waste Warriors not only help in increasing collection of used beverage cartons (UBCs) but also raise awareness among the waste-picker community and the value they can derive from collecting UBCs and selling them to a recycler. In 2021, Waste Warriors installed a bench and a table made of recycled Tetra Pak cartons at a Dehradun Zoo to raise awareness about the segregation of waste at source, and recycling.


Tetra Pak and FINISH Society partnership



FINISH SocietyA waste management NGO working to promote sustainable and equitable development of sanitation, hygiene & waste management sector in India by generating awareness along with economic incentives which will further help the lives of both rural and peri-urban households.

Consumers can visit the website of these respective entities to gather more information on their work and how to contribute to it. In the current environment, it has become extremely imperative for all of us to move towards a recyclable ecosystem and create a circular economy. This Global Recycling Day, let us all pledge to adopt three Rs – Reduce, Reuse and Recycle for the betterment of planet earth.


Source: Company Press Release

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