Identiv and Les Bouchages Delage are delivering Internet of Things (IoT)-ready solutions for near field communication (NFC)-connected bottles in the wine and spirit industry. The companies originally partnered while collaborating on an intelligent NFC bottle cap for a luxury cognac brand. Now, the two companies are expanding their partnership by equipping a wide variety of Les Bouchages Delage cap designs with NFC technology.
During the luxury cognac project, Identiv and Les Bouchages Delage incorporated a contactless NFC tag into the cork stopper of all decanters. By tapping their mobile device to the cork, consumers are able to register their purchase and become a member of a private club providing exclusive content, unique experiences, and personalized services.
Identiv has developed a custom NFC tag design that fulfills a variety of bottle cap requirements, including high-performance in complex metal environments, excellent durability and readability by both Apple® iOS and Android™ mobile devices at a small tag size, and 100% tested, secured, encoded, and locked variable data, it says..
With its expertise in closure design and production, Les Bouchages Delage has provided the most reliable industrial production process for tag embedding, ensuring maximum radio frequency identification (RFID) performance and luxury-brand quality control, according to the company.
“Forty billion devices will be connected to the IoT by 2020,” said Stephane Ardiley, Identiv director of product management. “This expanded partnership meets the increasing demands of consumers in an NFC-enabled world; people expect to connect to products in new ways. So we’re strengthening our commitment to consumer engagement, asset tracking, and authentication in the IoT.”
“We saw a tremendous response to the intelligent corks in the luxury cognac project,” said Christian Delage, Les Bouchages Delage CEO. “This partnership allows us to apply this same intelligent technology to our complete line of customizable bottle caps to meet the increasing consumer demand for IoT-connected products. Identiv shares our vision for truly trustworthy authentication.”
Source : AIPIA news
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