Amcor has leveraged its global R&D resources to help Nestlé put enviro-conscious consumers first, by making Smarties the first confectionery brand to move to recyclable paper packaging in Australia.
The new packaging is made from sustainably sourced thermoformable paper and is dynamic enough to be printed on with either flexographic or gravure technology and finished with a heat or cold-seal adhesive.
Working closely with Nestlé, Amcor has developed this next generation packaging solution which performs when it comes to sustainability and consumer convenience, while also maintaining the highest levels of product protection.
The new packaging technology with its various applications is used across the Smarties Chocolate Block and Bar product range, is fully-recyclable and can go in home recycling bins, reaffirming Amcor’s commitment to more sustainable packaging today and for the future.
Simon Roy, Vice President and General Manager, Amcor Flexibles Australia & New Zealand commented “As a diversified packaging company, we’re focused on delivering the most sustainable packaging possible – whilst also ensuring product protection and customer convenience – to help our customers meet end consumer needs. This new range of packaging reaffirms our commitment to ensuring all our packaging is designed to be recyclable or reusable by 2025.”
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