Plastic golden design rules

One reason why plastic packaging ends up in nature is due to the complexity of the recycling process, which can be complicated by poor packaging design, the inclusion of problematic materials and the presence of excess packaging.

Advancing on their first priority, Coalition members have now finalised the complete series of “Golden Design Rules”, for the design of plastic packaging, created to accelerate progress towards using less and better plastic. This set of voluntary, independent and time-bound commitments will create significant value for the industry and wider system, and build the necessary momentum for achieving the further design changes required to achieve the targets laid out in the New Plastics Economy Global Commitment.

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The Consumer Goods Forum
The Consumer Goods Forum

The only organisation that brings consumer goods retailers and manufacturers together globally, we are CEO-led and help the world’s retailers and consumer goods manufacturers to collaborate, alongside other key stakeholders, to secure consumer trust and drive positive change, including greater efficiency.

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Reducing the Complexity of the Recycling Process & Increasing Recycling Rates

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